BOSCH

PROJECT

BOSCH

SCOPE OF WORK

YEAR

2025

Bosch is the first multinational to be handled by Skena. After winning the pitch, Skena was eventually given the responsibility of managing social media specifically for the Indonesian market, starting from developing strategies for promotion on social media such as Instagram, TikTok, conducting research as material for creating content plans, activating ads as performance marketing and utilizing the services of national KOLs and making direct briefs. Ken and Grat, Amelia Salim, Chef Steby Raphael and others are some of the KOLs who have worked with Bosch.

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