BOSCH
PROJECT
BOSCH
SCOPE OF WORK
YEAR
2025
Bosch is the first multinational to be handled by Skena. After winning the pitch, Skena was eventually given the responsibility of managing social media specifically for the Indonesian market, starting from developing strategies for promotion on social media such as Instagram, TikTok, conducting research as material for creating content plans, activating ads as performance marketing and utilizing the services of national KOLs and making direct briefs. Ken and Grat, Amelia Salim, Chef Steby Raphael and others are some of the KOLs who have worked with Bosch.


